Find resources from the Employer Branding Experts

11 Employer Brand Cliches to avoid

To enable your employer brand to separate you from the competition, you must bring original thinking to the table. Trading in some of these tired cliches will only repel, not attract...

Employer Branding Apr 25 4 min read

Carlos Alberto Gomez Iniguez A1xhondyzzy Unsplash

You're Probably Ignoring This Growing Talent Pool

You may think your employer brand extends to everyone, but are you quietly missing out on a goldmine of talent? Research shows that by 2027, as much as half of the U.S workforce will be comprised of…

Employer Branding Apr 24 3 min read

How to Create an Authentic DEI Brand

If you missed our recent webinar on creating an authentic DEI with Steering Committee Member of InterInvest and passionate DEI advocate Tristan Davies, and employer brand expert Julie Randall, here…

Employer Branding, Diversity, Equity and Inclusion (DEI) Apr 18 3 min read

Inside the mind of a Gen Z candidate

Traditional marketing approaches are off the table when it comes to Gen Z, a generation that craves authenticity. A recent marketing report outlined what recruitment marketers need to know...

Employer Branding Apr 17 5 min read

This 13-word analogy will make your Employer Brand more Likeable

This one question makes it stupidly easy for you to gauge whether your employer brand is doing what it’s supposed to do. Would you like to sit beside your employer brand at a dinner party?

Employer Branding Apr 08 3 min read

How to become a strategic Jedi using AI prompts

Forget ChatGPT cheat sheets, crafting the right AI prompt can be an interesting and productive exercise in strategic thinking...

Employer Branding Apr 04 2 min read

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