Find resources from the Employer Branding Experts
The one thing AI can't do better than us - yet
Are marketers and creatives about to be replaced by the relentless and rapid rise of AI technology? Whilst it is transformative to many processes, there is still one thing it cannot improve...
Read moreMost Employee "Stories" aren't Really Stories - Here's How to Fix it
I’ve seen a lot of employee “story” content out there. Almost all of it misses the mark of what sharp employee content should achieve for your employer brand – making talent sit up and take notice.
Read moreUncover the Truth About Your Culture to Attract Talent That Sticks
Attracting top talent is an ongoing battle. To win, you need an authentic workplace culture that resonates. Here's how to uncover your culture's harsh truths through candid employee feedback...
Read moreThe Three Golden Rules of Employer Brand Content
Navigating uncertainty in employer branding Budgets are tight for most this year. Layoffs, economic strain, and structural upheaval have set a precarious path for employer brand leaders as they try to…
Read moreWhy your employer brand should be more “Barbenheimer”
Adding light and shade to display all the colours of your organisation's culture can make for really impactful employer brand marketing. Take a cue from Ken and Oppy...
Read moreHow to Leverage Aspiration in Employer Branding
How do you include an aspiration in your employer brand that will drive your organisation forward, while remaining true to its current reality? Let me give you a quick example.
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