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SEO

Reduce your cost per hire with SEO

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We believe Search Engine Optimization is fundamental to the success of your careers website.

If you want to attract the best talent, candidates need to be able to find you. If your careers website doesn’t rank in Google then you’ll lose out to your competitors. Having a comprehensive SEO strategy for your careers website could save you thousands in job board spend in the long term.

 

Job boards have dominated search engines in terms of visibility over recent years and more recently Google Jobs has become more prominent in the search engine results pages too. In fact, 47% of the top half of page one of Google is now dominated by SERP features such as adverts, ‘people also ask’ listings, and Google Jobs listings.

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How do we optimize careers websites?

How do we work to ensure they are visible at the top of the search engine results pages?

On-page, Off-page and Technical SEO - we do it all, and we deliver fantastic results on an ongoing basis for our talent attraction clients all over the world.  

On-page, Off-page and Technical SEO - we do it all, and we deliver fantastic results on an ongoing basis for our talent attraction clients all over the world.

Determine: Discuss and agree objectives, Ensure Google Analytics, Search console and Tag manager are all set up correctly

Discover: Full SEO audit, content and competitor audits

Distil: Meta strategy and SEO strategy crafted

Direct: Full SEO strategy produced

Develop: Strategy implementation with on page, technical and off page SEO

Diagnose: Regular reporting and ROI analysis

Download our Ultimate guide for SEO for careers websites

As Defenders of Happiness, we bring clarity, focus, and diversity to our clients’ talent attraction activities. Because companies and people should always be happy, together.

Download our eBook to learn more.

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