Find resources from the Employer Branding Experts

We are family! Or are we?

Creating a comfortable and inclusive culture is a key talent attractor and parallels with being a 'family' are often easily made, but could that ultimately sour employee relations?

Employer Branding, Talent Attraction, Brand Authenticity, Employee Value Proposition, Talent Retention Feb 09 3 min read

Your Organisation is not for Everyone, Celebrate That

If you describe your employee experience, and talk about the concept of a challenge, or harsh reality in your workplace, it should repel 50% of your audience. Here’s why…

Employer Branding, Talent Attraction, Brand Authenticity, Employee Value Proposition, Employer Branding Research Feb 09 3 min read

How to Create an Employer Brand for Today and Tomorrow

A strong employer brand should reflect the reality of how an organisation is, not merely what it wants to be. But it can also compel candidates with a vision of the future. Here’s how…

Employer Branding, Talent Attraction, Talent Retention Jan 26 3 min read

How to Write an Effective Employer Brand Tagline

You know that short phrase that lives at the top of your careers site? Yes, it matters. Your employer brand tagline should distil the essence of your employer brand into a few well-chosen and…

Employer Branding, Talent Attraction Jan 25 2 min read

What is Gamification and How can it Boost your Employer Brand?

Whether you need to spice up your hiring tactics, create brand awareness or boost employee engagement levels, adding game elements to standard processes can greatly amplify their success.

Employer Branding, Talent Attraction Jan 18 4 min read

The Power of Employer Branding in Tough Times

Maintaining a stellar employer brand is one of the most important and necessary ways to construct a recession-proof business...

Employer Branding, Talent Attraction, Brand Authenticity Jan 17 3 min read

Filter by: