Find resources from the Employer Branding Experts
How to use Data to Smash your Recruitment Goals
Trying to build an effective recruitment campaign without the right data is like trying to play lacrosse with a plastic spork – you probably shouldn't bother. When it comes to seeing proper results…
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5 Changes BrewDog made to Fix its Candidate Experience
BrewDog has had a bumpy ride. After a scathing open letter from former staff members detailing the toxic company culture went public in 2021, the beer behemoth’s employer reputation was left in a…
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How Job Preference Trends Impact Employer Branding
So-called "lazy girl jobs" have caused much chin stroking among recruitment sector commentators of late. Is it more evidence of a malaise among young workers or is there something else at play?...
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How To Create an Effective Recruitment Marketing Strategy
You can use your employer brand to attract top talent to your organization using well-designed recruitment marketing strategies. Click to learn how.
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Got Employee stories? Try this 3-Part Storytelling Framework
World-renowned screenwriting lecturer, story consultant, and the author Robert McKee said, “If our brains are hardware, then story is the software we run to make sense of the world.”
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When it comes to Employer Branding - Make it Personal
People are your only competitive advantage, and failure to recruit a workforce aligned with your culture and purpose will undermine every other investment you make...
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