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Award-Winning Employer Brand Strategy: NatWest Case Study

You've heard it before, but your employer brand is only as good as its ability to adapt. And when the pandemic hit, NatWest Group did just that. With the help of Ph.Creative, the bank received a gold…

Employer Branding Jul 27 2 min read

The C* Word - Content Marketing and The War for Talent

What is this Content Marketing all about? Everyone is saying we need to produce content. But, what does it really mean to you in the ongoing war for talent?..

Employer Branding, Talent Attraction Jul 24 2 min read

What Made AstraZeneca go the Extra Mile for Candidates?

In-depth research and a unique video concept and execution helped connect AstraZeneca's Talent Acquisition team more closely with its candidate experience, asking for a more personable approach...

Talent Attraction, Employer Branding Jul 24

Are you Leveraging These 9 Recruitment Marketing Essentials?

Using recruitment marketing within the context of your employer brand strategy can be a powerful conversion tool, here’s how to keep it aligned and maximise its effectiveness...

Employer Branding Jul 21 2 min read

Unleash Your Inner Chimp to make Content that Connects

Data will help you track what your audience are clicking on, but how do you create memorable content that really connects with people? Time to start monkeying around...

Employer Branding Jul 21 4 min read

This Case Study is a Masterclass in Differentiation

Finding your point of differentiation in your employer brand is a tough gig. The world is full of cookie-cutter content and not every organisation can be snowflake-unique.

Employer Branding Jul 19 2 min read

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