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Employer Brand Strategy Sprint

What is Employer Branding and EVP?

For any business setting out to boost their Talent Acquisition, it’s important to clearly define the key components: Employer Branding and Employee Value Proposition.

How to define and audit your EVP

Auditing your existing Employee Value Proposition will shape the future and help to harness the strengths that have worked for your company in the past.

Researching for Employer Brand

Getting the research right can make all the difference in nailing down your authenticity and understanding the engine that drives your organization forward.

Identifying the metrics that matter

A walkthrough on how to identify statistics that will amount to progress, avoiding metrics that many businesses assume are worthwhile but can be little more than a common pitfall.

Experience Mapping and Designing

A powerful and essential tool, laying out your existing brand experiences helps to create a consistent brand experience that best serves your strategy and goals.

How to align your Employer Brand

Your Employer Brand should be in sync with business priorities. If you can calibrate with what your leaders care about and prioritize, you will quickly gain their attention, budget, resources and advocacy.

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Who Will Benefit?


star icon  Employer Brand Professionals

Employer brand managers, directors, strategists and executives at any stage in their career


 person outline  People and Talent Professionals

Chief People Officers, HR professionals and TA leaders and executives at large organizations.


arrow pointing to upper right  Founders and Business Leaders

Founders, CEOs, and business owners of small to medium-sized businesses.

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On-Demand Employer Brand Strategy Sprint Course

Accelerate your Employer Brand knowledge, on your own schedule. Learn the cutting-edge frameworks and tools to create a high-impact employer brand strategy in this agile, self-paced course.



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July Employer Brand Strategy Course

Accelerate your Employer Brand knowledge with a group of highly motivated professionals like you. Learn the cutting-edge frameworks and tools to create a high-impact employer brand strategy in this three-week course.



Get your course