Mark Russell

Mark has written 12 posts

Bitcoin: Trick Or Treat?

Bitcoin: Trick Or Treat?

Find out more about Bitcoins and how it's evolving from a value-less digital currency back in 2008, to an online form of payment in 2013. This blog looks at how the power of a success story has the ability to go viral and provide the 'contagious' element all digital marketers crave.

GTA V, Gamification & Gen Y

GTA V, Gamification & Gen Y

The most anticipated entertainment product was released last week, it's made over $1bn, it's content gone viral on numerous occasions, and tells a sublime story. Read here to see the marketing elements of GTA V.

Social Media Marketing Automation 101

Social Media Marketing Automation 101

This post covers something we would have all come across, yes it's social media marketing automation. Whether it's irrelevant tweets that you can't relate to, or accounts you follow to then realise they have no personality but to spam the hell out of your feed. Here we cover what the potential effects could be from undertaking this common approach, and what tools you can use to increase your overall social media marketing effectiveness.