Find resources from the Employer Branding Experts
Inside the mind of a Gen Z candidate
Traditional marketing approaches are off the table when it comes to Gen Z, a generation that craves authenticity. A recent marketing report outlined what recruitment marketers need to know...
Read more
This 13-word analogy will make your Employer Brand more Likeable
This one question makes it stupidly easy for you to gauge whether your employer brand is doing what it’s supposed to do. Would you like to sit beside your employer brand at a dinner party?
Read more
How to become a strategic Jedi using AI prompts
Forget ChatGPT cheat sheets, crafting the right AI prompt can be an interesting and productive exercise in strategic thinking...
Read more
A Creative Director's Guide to Exceptional Employer Branding
We all love a great piece of creative work, don't we? Something that strikes a chord, makes us laugh, or presents things in a fresh way. Having worked in advertising, television, digital media and…
Read more
How to Ignite Your CEO's Passion for Employer Branding
When tough times force organisations to make cuts, employer brand leaders often find themselves in the firing line. Any yet, we know their work is critical in solving key problems and supporting the…
Read more
Dragon's Den Star On how to add AI to Your Business
Dragon's Den star Piers Linney has launched a new AI project and shared his views on the future at a recent gathering of business leaders. Here he offers advice on adding AI to your organisation...
Read more